Define

Effective designers know when to diverge and when to converge.

With this activity, you’ll take the many needs identified by creating personas (see: Empathize) and turn them into opportunities to address a problem or an unmet need. A clear way to state these opportunities is as “How might we...” (HMW) questions. This phrasing invites many potential solutions without jumping to conclusions about which solution is best. This kit will help you define lots of opportunities and get you ready to generate ideas.

Start by downloading the Instruction Booklet:

Below, you will find the additional resources you will need to prepare for the session.